‘Ludo’ makers trademark the film title

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Rii in LudoMUMBAI, June 21- Bengali cinema’s controversial duo, Nikon and Q are ready with their latest film – LUDO. A film entering the unchartered territory of fantasy thrillers, LUDO is bound to both – shock and leave audiences awestruck – with its brand new storytelling.

The makers of the movie have gone ahead and applied for registering the film’s title ‘Ludo’ as a trademark, as an entertainment idea after sensing its strong potential of building a franchise around the movie/concept.

Co-producer Nandini Mansinghka of Idyabooster says, “To acquire/own a film title, one needs to register it with a film association, in this case we have done with EIMPA (Eastern Indian Motion Pictures Association). But that’s not enough in case of a dispute. If one trademarks the title, which is registering it with the government, it protects our interest and refrain others in the country from using it (in that category) as a film name.”

The film features the sensuous Rii Sen, Joyraj, Subholina, Ronodeep, Ananya and Soumendra. Q and Nikon are already looking forward to a sequel, especially after the strong buzz the film has created at Cannes Festival this year.

LUDO is being made under the banner of OverdoseJoint, Q’s production house, a progressive art platform making original films, music and design and is co-produced by Idyabooster and Starfire Movies.

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